APA Style

William G. Zikmund, Barry J. Babin. (2013). Essentials of Marketing Research (5th edition). New York: South Western.

Chicago Style

William G. Zikmund, Barry J. Babin. Essentials of Marketing Research. 5th edition New York: South Western, 2013. Text.

MLA Style

William G. Zikmund, Barry J. Babin. Essentials of Marketing Research. 5th edition New York: South Western, 2013. Text.

Turabian Style

William G. Zikmund, Barry J. Babin. Essentials of Marketing Research. 5th edition New York: South Western, 2013. Print.